The keys to brand success are self-definition, transparency, authenticity and accountability.
Quote by Simon Mainwaring
Click on the picture of Simon Mainwaring quote you want to see a larger version.
The keys to brand success are self-definition, transparency, authenticity and accountability.
Click on the picture of Simon Mainwaring quote you want to see a larger version.
Simon Mainwaring Quotes
- There's an adage that is an apt description of the new dynamic at work between brands and consumers connected through social media: People support what they help to build. But now that many brands are launching community-driven cause marketing campaigns, the challenge becomes what to do next?
- More brands are waking up to their social responsibility and doing good work through cause marketing campaigns. Yet too many still go about it the wrong way. I mean 'wrong' in two senses. Firstly, they are marketing ineffectively, and secondly, as a consequence their positive social impact is not maximized.
- The companies that make meaningful contributions while also listening to the voices of others are the ones that will genuinely engage their community, who will then go to work for them.
- More and more companies are reaching out to their suppliers and contractors to work jointly on issues of sustainability, environmental responsibility, ethics, and compliance.
- Work with your competitors when the interest of the community and planet are at stake.
- Like all technology, social media is neutral but is best put to work in the service of building a better world.
- Non-disclosure in the Internet Age is quickly perceived as a breach of trust. Government, corporations and each of us as individuals must recalibrate how we live and share our lives appropriate to the information now available and the expectations of others.
- Any institution faces two basic choices if they hope to spark new ideas. One is to leverage the brains trust within their organization by creating a special event dedicated to new thinking. The other is to look outside themselves to stimulate solutions.
- Let's hope brands recognize that the true power of this technology is not its reach but its ability to communicate substance that adds meaning to our lives. Otherwise, brands will be investing in technology that consumers simply won't buy.
- Refuse to accept the belief that your professional relevance, career success or financial security turns on the next update on the latest technology. Sometimes it's good to put the paddle down and just let the canoe glide.
- Social technology gives leaders a vital new platform with which to connect their companies to the myriad stakeholders who have an interest in their well being.
Best Quotes
- I always wanted to be honest with myself and to those who have had faith in me.
- The serve, I was too young and too small and... not enough powerful to have a good serve when I was young, so my forehand was always my signature shot. So I used to always run around my backhand, you know, use my forehand as much as I could, and so that's why I think it's my strength also today, you know.
- I did all the right things in so many tournaments. But like I said, sometimes in sports it just goes the other way. Maybe you've already won so much that it evens it out a bit sometimes. I don't know.
- I used to get nervous, you know if my parents would come watch. And then I would get nervous if my friends came and watched. Today it's not a problem anymore actually, because now I enjoy it. I see that they, you know, respect me immensely, and I try to put on a good show and show that I can still play very good tennis.
- When I won in 2003, never in my wildest dreams did I ever think I would win Wimbledon and have my kids seeing me lift the trophy, so this is pretty surreal. And yeah, I was almost shocked in the moment that it all came together so nicely.
- Before, I guess, mum and dad were everything, but now, in my case, I had two new girls and all of a sudden they're completely dependent on you and there's a third generation. It's a funny shift all of a sudden. You have the babies, you have yourself and then you have your parents.
- My dad said if you become a tennis professional just make sure you get into the top hundred, because you have to make a little bit of money. You make a living so you can pay your coaching and, you know, your travels.
- When you do something best in life, you don't really want to give that up - and for me it's tennis.
- When there is nothing to talk about don't force yourself to say anything because it may land you in trouble.
- It’s crazy how people say, "I rely on facts," And believe thier television sets.
- Some people are drawn naturally - there are natural guitarists, and there are natural piano players, and I think guitar implies travel, a sort of footloose gypsy existence. You grab your bag and you go to the next town.