Perhaps more than any other, the food industry is very sensitive to consumer demand.

• High-quality food is better for your health.
• People in Slow Food understand that food is an environmental issue.
• Every major food company now has an organic division. There's more capital going into organic agriculture than ever before.
• My work has also motivated me to put a lot of time into seeking out good food and to spend more money on it.
• In addition to contributing to erosion, pollution, food poisoning, and the dead zone, corn requires huge amounts of fossil fuel - it takes a half gallon of fossil fuel to produce a bushel of corn.
• High-quality food is better for your health.
• In corn, I think I've found the key to the American food chain. If you look at a fast-food meal, a McDonald's meal, virtually all the carbon in it - and what we eat is mostly carbon - comes from corn.
• At home I serve the kind of food I know the story behind.
• Corn is an efficient way to get energy calories off the land and soybeans are an efficient way of getting protein off the land, so we've designed a food system that produces a lot of cheap corn and soybeans resulting in a lot of cheap fast food.
• Perhaps more than any other, the food industry is very sensitive to consumer demand.